Everyday News: Meet the New Social Media Correspondent for "The Voice": Christina Milian [Q&A]

Monday, November 7, 2011

Meet the New Social Media Correspondent for "The Voice": Christina Milian [Q&A]

NBC’s The Voice — a singing competition that became a social media powerhouse on TV earlier this year — returns for another season Feb. 5 with added star power: Grammy-nominated singer Christina Milian.

She has been tapped as the show’s new social media correspondent to join host Carson Daly and celebrity judges Christina Aguilera, Cee Lo Green, Adam Levine and Blake Shelton in the search for America’s next singing sensation.

Milian replaces last season’s correspondent, former G4 personality Alison Haislip, and will interact with fans on Facebook, Twitter, NBC Live and NBC.com. She’ll also appear on live shows. Milian will serve as a role model on set for the contestants. Last season, The Voice trained finalists to leverage blogs, Facebook Pages and Twitter, and gave them cameras and Samsung Galaxy Tabs.

“She knows how important social media is to current musicians and is very active online to engage with her fans,” a spokesperson for The Voice recently told Mashable. “She will be a great example to our artists.”

Q&A With Christina Milian

Milian burst into the pop scene 10 years ago with “AM to PM,” continued charting worldwide with “Dip It Low” in 2004 and has since released a third album and made several appearances on TV shows, including CSI.

"I look forward to being the eyes and ears for the show and I hope everyone enjoys my fun demeanor. … I get a chance to integrate my music career with a show like this. My fans will be very happy with that.”

Mashable: How is social media important for you?

Milian: I’ve always been an advocate of the Internet and staying ahead of the game by communicating with my fans. I want to know what they like or dislike, etc. It keeps your fans riding with you in the long run when you constantly provide them with content or something to talk about.

Mashable: What will you bring to The Voice team?

Milian: I think the coaches will feel even more comfortable with me to share a lot more. I know their fans will for sure appreciate it, especially Xtina fans! They’re tweeting me already wanting to know the inside scoop. I hope to make it fun and informative, and I would like to find more ways to give them what they want to see. Maybe YouTube videos? I love doing those!

Mashable: What was your favorite part of season one?

Milian: The show stays very true to music and talented vocalists. It’s great to see people get a chance at hitting it big and to be coached on how to become better artists.

SEE ALSO: How The Voice Became a 24/7 Social Media Conversation

Mashable: What is your most memorable online moment?

Milian: I would say the first time I realized there were fan clubs on the Internet for me. It started with ChristinaMilian.org. I still remember to this day a girl named Suz ran it and it had all types of info. I was shocked to find that so many people were into my music career.

Mashable: So what’s next?

Milian: I look forward to being the eyes and ears for the show and I hope everyone enjoys my fun demeanor. At the end of the day, I’m so blessed to do this and The Voice is happening at a great time in my life. I get a chance to integrate my music career with a show like this. My fans will be very happy with that.